CEDIA 2024

CEDIA (Custom Electronic Design & Installation Association) is the leading global expo for smart home technology, bringing together innovators, integrators, and industry professionals to showcase the latest in residential automation. In 2024, Josh.ai sought to unveil and emphasize several products including: Josh Edge Remote, Josh Touchscreen, and Josh.ai's AI OS. 

To support this launch, I developed a visual identity called Liquid Metal — a design language that embodies the intelligence and elegance of the Josh.ai ecosystem. Inspired by the interaction between software, hardware, and architecture, Liquid Metal gives abstract AI concepts a tactile, familiar presence. It bridges the futuristic with the physical, offering a new way to visualize stability, sophistication, and connectivity.

Concept Development
Booth Graphic Design
Marketing Collateral
3D Motion Graphics